As an entry level Designer I collaborated with a Senior Designer to reconceptualize the company's laundry offerings.  The new line of laundry products took inspiration from the company's 1970s vintage product for form and patterning, with more user-friendly grip functions and carry/stack features. 

We worked with user focus groups in the testing phase, explored home interior color trends and over time added colorways and injection techniques that helped to expand and enhance the product line as I progressed onto Rubbermaid's ACDi Team.